Improving internal efficiencies at KCR Academy
KCR Academy is the official global Kinetic Chain Release training provider, with thousands of students worldwide. With ambitious growth goals, they brought on 63Digital to cut the time spent on admin — consolidating scattered, manual processes into one user-friendly Training Course Management & Booking platform.
KCR started as a small, focused project — not a sprawling enterprise system. That's the point: bespoke software is well within reach for a growing business. We scaled the platform up, one stage and one currency at a time, only as the Academy's ambitions grew. No project is too small to start.
As the sole provider of training for Kinetic Chain Release — a total-body treatment of gentle mobilisations and stretches — the Academy handles training and certification for students across the world.
Through a multi-stage approach we consolidated complex, scattered business processes into a single platform: improved management of student and trainer records, with integrations that simplify communications and trainer-fee collection. The result is a real reduction in administrative overhead, freeing up the Academy's time and resource.
We couldn't run our international business without the incredible database created — and continuously cared for — by Alastair. He's built a robust, intuitive system that supports everything we do, and he makes complex things simple.
A multi-stage approach.
Strategy & recovery
KCR Academy had lost access to their own WordPress site — the key funnel into the booking platform. We recovered the website, domain and email accounts, then worked closely with the team so the new platform would mirror existing business practices. Owning the funnel set a strong foundation for everything that followed.
Data unification & platform
Student and trainer records were spread across Access, Excel and legacy WordPress. We migrated everything into one managed database and launched the Training Course Management & Booking platform — with Admin, Training Provider and Student access levels, online student records, and email-marketing sync that updates automatically. Fully responsive, front end and dashboard alike.
Payment simplification
We integrated Stripe Connect so payments are taken at the point of booking rather than invoiced in arrears — cutting manual admin sharply. The platform also handles recurring accreditation-fee payments automatically.
International expansion & support
We expanded the platform to transact across USD, CAD, EUR and GBP, opening up international growth. We remain on hand for housekeeping and ongoing development — a long-term relationship that keeps the platform moving with the business.
Simplicity meets sophistication.
The multi-level platform handles course bookings, payment processing and student management across multiple currencies and time zones.
What changed.
Time-consuming processes, simplified
One platform now covers booking, course progress, accreditation status, payments and student details. With data centralised, time spent chasing payments and locating records was eliminated entirely.
Ease-of-use at every access level
From students and trainers on the front end to admins on the dashboard, the platform is intuitive and fast to navigate — saving time in management, not just in consolidated function.
More currencies, less stress
Four-currency support helps the Academy serve 50+ trainers and 2,000+ students worldwide, with payment taken at the point of booking and real scope for international growth.
Responsive for a fast-paced business
While on holiday in the US, a senior team member set up an ad-hoc course, signed students up and took full payment in USD — in minutes, with no technical help. The platform lets KCR seize opportunities without admin worry.
Guides from this project
Platforms: WordPress
We can help you improve efficiencies too.
If your business has channels that could be consolidated, we'll plan a project bespoke to your objectives and timeline.